But then Chrysler chairman Lee Iacocca delayed approving the $70 million needed to put the sports car into production, saying it was a lot to spend without assurance of financial return. Public reaction was so enthusiastic that chief engineer Roy Sjoberg was directed to develop it as a standard production vehicle. Produced in sheet metal by Metalcrafters, the car appeared as a concept at the North American International Auto Show in 1989.
The following February, Chrysler president Bob Lutz suggested to Tom Gale at Chrysler Design Center that the company should consider producing a modern Cobra, and a clay model was presented to Lutz a few months later. The Viper was initially conceived in late 1988 at Chrysler's Advanced Design Studios. Top speed ranges from 160 mph to over 200 mph, depending on variant and year. The 0-60 mph time on a Viper varies from around 3.5-seconds to 4.5 seconds. The Viper was eventually discontinued in 2017 after being in production for 26 years. In 2014, the Viper was named number 10 on the "Most American Cars" list, meaning 75% or more of its parts are manufactured in the U.S.
Production of the two-seat super car began at New Mack Assembly Plant in 1991 and moved to Conner Avenue Assembly Plant in October 1995.Īlthough Chrysler considered ending production because of serious financial problems, on September 14, 2010, the then chief executive Sergio Marchionne announced and previewed a new model of the Viper for 2012.
The Dodge Viper is a sports car that was manufactured by Dodge (by SRT for 20), a division of American car manufacturer FCA US LLC from 1992 until 2017, having taken a brief hiatus in 2007 and from 2010 to 2012.
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